Pininfarina leaves an indelible mark in the new era of design writing with a new award-winning fountain pen PF TWO, the new elegant Pininfarina fountain pen designed to shake the stationery industry is awarded the prestigious The Red Dot Award in the Office Supplies and Stationery category. Always seeking to shape new satisfactory writing experiences, Pininfarina Segno developed a unique fountain pen, able to convince the Red Dot international jury to award it with one of the most recognized symbols of design and quality.

Pininfarina Segno represents the horizon of an innovative and unique scenario in the writing experience. The PF TWO rises from the intention to create timeless beauty, typical of Pininfarina design, enhanced by continuous innovation and new technical solutions. PF TWO represents the second chapter of “Design Writing” project, the collection of unique accessories thought to go above and beyond the mere utility: where the product’s essential function is just the first step. Pure and fluid lines are the main distinctive elements of this fountain pen. The retractable clip allows the body and cap to be perfectly integrated as if drawn by a clean single stroke. The design of the magnetic interlocking echoes the fluid lines of the pen body while ensuring a firm closure and a satisfying sound when the two parts come together.

“The victory of the Red Dot Award represents an additional confirmation of the incredible work done to bring novelty, timeless design, and utmost quality to the world of writing,” affirms Davide Fabi, CEO of Signature S.r.l. “The PF TWO is all about the beauty of the details, the pleasure of writing and the magic of handwriting in the digital era.”

“Pininfarina Segno already enjoyed an outstanding reputation for having created a new category of unique inkless and limitless wiring tools,” says Polo Pininfarina, Chairman of the Group, “With the awarding of this prestigious recognition, we have claimed a leading position also in the field of traditional writing, demonstrating once again our constant desire to excel.”

The Red Dot Award: Product Design dates back as far as 1955 and recognizes the best products for a given year. The roughly 50 jurors were once again true to the motto “In search of good design and innovation” in the 2021 competition. The international panel of experts comprises specialists from a wide variety of sectors. They scrutinized the products entered in the competition in a process that spanned several days and were guided by assessment criteria such as the product’s formal quality, ergonomics and longevity.  Starting from the 22nd of June it would be possible to admire the PF TWO at the “Design on Stage” exhibition which will be held in Red Dot Design Museum of Essen, where all of the award-winning products are showcased.

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edit by Anthony Brown

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